There are numerous types of billboards available on the market, and depending on these types, their effectiveness varies. Considering the fact that advertisements on billboards are visible 24 hours a day, 365 days a year, they are very effective at promoting products and/ or services.

According to Cuneta, she is picky when it comes to accepting endorsements and that when she endorses a product or service, “I have to believe in it.” She said she would never deceive the public. She said endorsers are also made “to sign something [because] there has to be truth in advertising.”

If you own property containing an active billboard lease in Pennsylvania you now have another choice before you. The procedure for getting lump sum cash payment for selling your active billboard lease is very simple. All you have to do is to contact a lease purchaser for a quote. They most likely will request a copy of your present lease. After this they will evaluate your property and prepare an offer for you. If you find it acceptable they will then conduct a title search on the property to ensure there are no other claims on the property. Once they have the green light, you can execute the easement agreement with the purchaser to sell your active billboard lease to them. 

Choosing an appropriate mode of advertising is very much necessary for businesses. You need to ensure that you receive the highest exposure possible for your business. Most often, online advertising is chosen by different business organizations for promoting their products to a wide range of audience. It can target customers from wide geographic regions. Billboard advertisement includes lot of costs for creating billboards whether it may be digital boards or mechanical ones. But, online advertising is cost-effective and hence can be affordable by small business owners. Also, it takes very less time to create online ads when compared to billboards.

We all know that there is a lot of controversies about billboards and there are a lot of areas that are banning it already because of their concerns that they are too distracting for drivers. However, one study suggests that this isn’t the case. Eighty percent of adults believe that digital billboard advertising actually aids motorists in receiving important information, along with a comparable majority who are opposed to banning them. The truth is, over time, all signs, all billboards, will go digital. Of course, many of the old billboard rules still apply such as all texts should be a minimum 18” tall in an easily readable font. Dynamic, contrasting colors and other attention-grabbing are also a must. And don’t forget the most important part: location.